Tag Archives: Design

The UI for the super secret portal.

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This is a very small sampling of an interface I’m building for a content download and sharing portal. This is one of those projects that occur in real life, meaning that a use case had to be developed, wireframe made, multiple rounds of interface design and mock-ups, and basic usability testing done in an extremely condensed timeline. It is successful so far, and will get additional budget allocated to it for refinements in the upcoming months. Projects like this are challenging due to the nature of the limited initial budget, the VIP stakeholders, and the quick deadline, but hell, that’s what makes them fun.

Update:

After meeting with the client some new needs came about, so I refined it and below is the update. It includes a sharing functionality in which the user selects all the assets he or she wants to send to someone, and it generates an email with embed codes to everything, no matter which server it’s served from. Multiple files originating in multiple places available in a single email. Pretty cool. Also updated the buttons and did some miscellaneous cleaning.

The slick, Flash server magnifier.

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This banner, part of a campaign, was promoting an all-in-one server solution for small to medium businesses. The concept was to show a single rack, but have a magnifying glass area come down to zero in on each solution included within it: power, cooling and management.

My part of this and all online advertising projects was concepting and copywriting, then to execute them in Flash, create a gif backup, and provide to the media team for publication. This particular banner got a reasonable 2% click-through rate in publication. Given the fact that only 8% of users click on ads at all, that’s not too shabby.

The “90 seconds to fame and fortune” web portal.

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This project was a simple initiative, create a portal to teach thousands of sales and product managers how to generate their own product focused videos. Sure, I happen to  be an art director on a team that creates video, but research has shown us that user-generated content works, boosting sales up to 30%.

So, I created a website to inform them of that. I did all the layout, concepting, wireframing, and wrote the HTML and CSS. Additionally, I wrote the content and produced and directed the videos that appear on the site. I also had to coordinate talent and closely manage budgets and timelines.

This project has been wildly successful with many people participating. Unfortunately it’s behind a firewall, otherwise I’d include a URL.

The one about setting boundaries with product managers.

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This was a personal project. A good friend of mine was having trouble with rogue product managers assaulting him at his desk asking for Photoshop favors. So he built a bodyguard from a large format printer paper tube – complete with a paper tie – to keep intruders out of his cube.

Naturally, we filmed a short cinematic masterpiece about him on a rampage. Even more naturally, I created a title sequence for said film.